Property & Real Estate

Property Management Suite

Fill units in hours, collect rent on time, and keep every owner informed, without the back-office chaos.

A full operating system for a residential property-management company. It covers every revenue-critical workflow: from the moment a leasing enquiry arrives, through applicant screening, maintenance triage, rent collection, and lease renewal, to monthly owner reporting. Vacancy days, slow lead response, and maintenance chaos are where management fees erode; this suite closes all three gaps automatically, then layers on arrears chasing, renewal management, and vendor coordination so the team can focus on growing the portfolio rather than firefighting in the inbox.

Designed playbook · not a deployment claim

A starting configuration to test against the business's actual evidence and operator constraints.

Illustrative failure hypotheses

Questions for the audit to verify

Slow response to leasing enquiries: leads go cold within minutes while staff are on-site or off-hours

Excess vacancy days caused by disorganised viewing scheduling and inconsistent follow-up with applicants

Maintenance requests lost in email and WhatsApp chains, leading to tenant dissatisfaction and property damage

Owners left without monthly reports, eroding trust and opening the door for competitor management companies

Vendor scheduling handled manually, doubling co-ordination time on every work order

Proposed starting point

A pilot hypothesis to review

Designed role · approval required

Leasing Lead Responder

Responds to every rental enquiry within seconds, qualifies the applicant, and books a viewing automatically.

Every extra day a unit sits vacant costs the owner real money. An always-on responder that replies to enquiries and books viewings within seconds visibly cuts vacancy days in the first week, the fastest, most tangible proof of value for any PM operator.

Designed playbook

Proposed work streams and roles

These are configuration ideas to test during an audit. They are not autonomous workers or evidence of a live deployment.

01Forma Core · included with every suite

Forma Core

Runs under every suite. The shared operating spine: front desk, follow-up, reputation, owner reporting, cash, and content.

Front DeskFollow-Up EngineReputation EngineOwner's DigestMoney FlowContent Engine
Designed role descriptions ↓
  • Front Desk

    Captures and triages every inbound (email, web form, missed call, DM), then replies, classifies, and routes it to the right place.

  • Follow-Up Engine

    Runs persistent, polite multi-touch follow-up on every quote, no-show, and stalled enquiry until it converts or is cleanly closed.

  • Reputation Engine

    Asks happy customers for reviews at the right moment, drafts replies to every review, and routes negative feedback to a human first.

  • Owner's Digest

    Compiles the weekly (and on-demand) operating picture into a plain-English brief: what happened, what's at risk, what needs a decision.

  • Money Flow

    Issues and chases invoices, tracks AR aging, and reconciles payments so nothing slips and cash comes in faster.

  • Content Engine

    Turns the brand kit into a steady cadence of social, email, and blog content, ready for one-click approval.

02

Leasing & Vacancy

Respond to every enquiry instantly, qualify applicants, and book viewings to cut vacancy days.

Leasing Lead ResponderApplicant Screener
Designed role descriptions ↓
  • Leasing Lead Responder

    Responds to every rental enquiry within seconds, qualifies the applicant, and books a viewing automatically.

  • Applicant Screener

    Collects application documents, orders reference and credit checks, and surfaces a clear approve / decline recommendation.

03

Maintenance & Work Orders

Triage every maintenance request, dispatch the right vendor, and keep tenants informed throughout.

Maintenance TriageVendor Coordinator
Designed role descriptions ↓
  • Maintenance Triage

    Classifies every inbound maintenance request by urgency, creates a work order, and dispatches the correct vendor.

  • Vendor Coordinator

    Manages the full lifecycle of a work order: quotes, scheduling, access arrangements, completion sign-off, and invoice approval.

04

Rent & Collections

Chase every late payment on a structured, escalating schedule so arrears never drift.

Rent Arrears Chaser
Designed role descriptions ↓
  • Rent Arrears Chaser

    Runs a structured, escalating arrears-chase sequence from day one of a missed payment through to formal notice.

05

Renewals & Retention

Identify leases approaching expiry, make the renewal offer early, and reduce avoidable turnovers.

Lease Renewal ManagerMove-In / Move-Out Coordinator
Designed role descriptions ↓
  • Lease Renewal Manager

    Identifies leases approaching expiry, builds a renewal offer, and drives the conversation to a signed renewal or managed exit.

  • Move-In / Move-Out Coordinator

    Orchestrates all admin, inspections, and key handovers for every tenancy start and end to protect deposits and cut void time.

06

Owner Relations & Reporting

Keep every landlord informed with timely, accurate reports that reduce owner-churn and support portfolio growth.

Owner Report Composer
Designed role descriptions ↓
  • Owner Report Composer

    Compiles and sends each landlord a clear monthly statement covering financials, maintenance, and tenancy status.

Measurement design

Candidate measures to baseline

These labels do not claim a result. The audit must define the source, window, method, baseline, and owner before a metric can support a pilot decision.

Vacancy days per unit

Average days a unit sits vacant between tenancies, the most direct measure of leasing efficiency.

Lease renewal rate

% of expiring leases that renew rather than turn over, the single biggest driver of management margin.

Maintenance SLA compliance

% of work orders resolved within the target response time by urgency tier.

Owner report on-time rate

% of owners receiving their monthly statement by the agreed delivery date, a key owner-retention signal.

Portfolio under management

Total units managed; growth rate reflects both client acquisition and owner churn net.

Connector boundary

Availability is scoped per controlled pilot

Connector names in the internal playbook are planning inputs, not a public integration promise. Current code-live readers are bounded and require account-specific verification before use.

See the commerce pilot boundaries →

Audit first

Validate the playbook against your operation.

Pricing, scope, data access, review boundaries, and success measures are agreed in writing before any paid work.

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